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Sarah Mitchell
September 13, 2024
How To Measure The Success Of Your B2B Podcast
Measuring the success of your B2B podcast goes beyond counting downloads; it’s about understanding how well your content resonates with your audience and drives business value. By focusing on key metrics, you ensure that your podcast not only reaches the right people but makes a lasting impact. When you measure and optimise the right KPIs, you’re not just hosting a podcast—you’re building a powerful tool for business growth and industry influence.