Start & Grow A B2B Podcast

Launching a podcast on YouTube isn’t just about uploading audio with a static image — it’s about building a visual-first, search-optimised, lead-generating content engine. This isn’t a generic how-to. It’s the step-by-step playbook we use at Fame to launch B2B podcasts that rank, convert, and grow on the world’s #1 podcast platform. From Strategy Docs and gear setups to Shorts strategy and SEO, this guide gives you everything you need to win on YouTube in 2025.

Most B2B podcasts flop. Not because they’re boring but because they’re built without strategy. This isn’t another “how to start a podcast” post. It’s the exact 13-step framework we use at Fame to launch high-ROI B2B shows that drive pipeline, build trust, and create content with compounding value. From positioning and guest strategy to SEO, distribution, and metrics, this guide is built for marketers who need their podcast to perform, not just exist.

Choosing the right podcast tools in 2025 isn’t just about features — it’s about building a growth engine. From recording and editing to repurposing and distribution, your tech stack can make or break your B2B podcast’s success. This guide goes beyond tool lists and dives into the exact software, workflows, and strategy used by high-performing teams to create, scale, and monetize shows that drive real business results.

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