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Forget about volume.
Spamming hundreds of podcast hosts might have worked 5 years ago.
But today?
Nope.
Today, the host has all the leverage.
👇 Consider this example:
Imagine you publish 1 episode a week.
That’s 52 episodes a year.
And if the podcast is any good, the host easily receives 52 pitches a week.
So…
The competition is huge.
Luckily for you, most of the guest pitches hosts receive fall into the “spray and pray” category.
(So obviously, they don’t work)
To cut through the noise, you MUST focus on quality.
Your pitch must be relevant, personalized, and to the point.
Solve this and then figure out how to increase the volume.
Not the other way around.
Find out if Fame Connect can help you create demand and increase brand awareness in your industry.
This might trigger some podcast hosts but…
Podcast guesting is not just for founders and executives…
Nervousness before a podcast interview is good.
After appearing on a podcast, some guests win new opportunities.
You should keep your podcast call to action natural.
Qualitative & quantitative metrics in podcast guesting
Book a call now to learn more about leveraging podcasts as a part of your B2B strategy.